FOR IMMEDIATE RELEASE
August 17, 2023
Maserati Partners with Michigan-Based Future Energy as They Lead the Way in Electrification for Luxury Brand Vehicles
Maserati, the Italian luxury and performance automotive brand, has taken the next step in becoming the driving force in the electrification of the luxury segment by announcing its partnership with Future Energy, a leading energy solution and IoT company. Michigan-based Future Energy specializes in working with OEMs to help bring energy-technology strategy, experience, and solutions to dealerships, while building an EV charging infrastructure and performing specialized installation services. Future Energy will provide software to automate and manage chargers and energy use, highlighting Maserati’s dedication to sustainability and innovation through its cutting-edge electric vehicle offerings.
Michael Abraham, Jr., Chief Operating Officer at Future Energy, expressed his pride in collaborating with Maserati, stating, “We are honored to partner with Maserati, a forward-thinking brand that is leading the way in electrification for luxury brands. Maserati’s commitment to innovation and sustainability aligns perfectly with Future Energy’s vision, and together we will transform the landscape for luxury automotive brands.”
Recognizing the evolving preferences of consumers and the surging demand for electric vehicles, Maserati has set its sights on 100% luxury brand electrification with their upcoming electric vehicles, the GranTurismo Folgore Coupe and Grecale Folgore SUV. Maserati aims to captivate drivers seeking exhilarating driving experiences without compromising on sustainability.
Maserati’s vision extends beyond individual models, as their entire range of EV vehicles will be available in a fully electric trim by 2025, with the entire brand transitioning to a fully electric lineup by 2030. This initiative also aligns with Stellantis’ Dare Forward 2030 strategic plan, which strives to achieve carbon neutrality by 2030.
Kurt Isenberger, Program Director at Future Energy, applauded Maserati for its dedication to supporting its dealer network. “Through our partnership, we are working with all Maserati dealerships in North America to integrate comprehensive EV readiness solutions to ensure all dealers are prepared for the transition to electric vehicle sales and service. This partnership proves Maserati’s dedication to helping their dealers adapt their business processes and embrace the future of electrification.”
Maserati’s partnership with Future Energy reinforces their position as a trailblazer in the luxury and performance automotive industry. By combining Maserati’s iconic Italian heritage, ability to evoke emotion, and forward-thinking approach with Future Energy’s expertise in energy solutions and EV charging, both companies are poised to shape the future of electric mobility.
Maserati produces a complete range of unique cars, immediately recognizable for their extraordinary personality. Thanks to their style, technology, and innately exclusive character, they delight in the most discerning, demanding tastes and have always been a benchmark for the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance, and safety, currently available in more than 70 markets internationally. The ambassadors of this heritage are the Quattroporte flagship, the Ghibli sports sedan, the Levante – the first SUV made by Maserati, and the Grecale, the all-new “everyday exceptional” SUV, all models characterized by the use of the highest quality materials and excellent technical solutions. A range equipped with 4-cylinder hybrid powertrains – available for Ghibli, Grecale and Levante – V6 petrol and V8 petrol, with rear-wheel and four- wheel drive, embodying the performance DNA of the Trident Brand, now completed with the Grecale Folgore, Maserati’s first full-electric SUV. The top of the range is made up of the MC20 super sports car and the MC20 Cielo spyder, powered by the ground-breaking 100% Maserati Nettuno V6 engine, which incorporates F1- derived technologies into the power unit of a standard production car for the first time. The new GranTurismo is available with both the high-performance V6 petrol engine, derived from the Nettuno, and a 100% electric version: the GranTurismo Folgore, the first car in the Modena-based brand’s history to adopt this solution. By 2025, all Maserati models will also be available in a full-electric version, and the entire Maserati range will run on electricity alone by 2030.
About Future Energy
Future Energy is a Michigan-based energy solutions and IoT company specializing in the comprehensive integration of EV charging infrastructure, energy management, and smart technologies for businesses from virtually every industry. Future Energy serves as the single source for businesses to consult, design, and plan their EV charging infrastructure for today and the future, to perform specialized construction and installation services, and to measure, manage and automate their EV chargers, business processes, and energy use. With a multidisciplinary team of experts spanning various industries including software, automotive, hospitality, lighting, healthcare, utility, engineering, manufacturing, and construction, they are passionate about creating unique, energy- and technology-based solutions for their client partners across North America.